GCAP 2019 has ended
Back To Schedule
Wednesday, October 9 • 2:00pm - 2:50pm
Lessons from Free to Play For Now and the Future

Sign up or log in to save this to your schedule, view media, leave feedback and see who's attending!

Free To Play models have become the dominant force behind the most successful developers of the mobile games industry, but it is not without its challenges. From saturated markets to huge competitors with deep pockets, Australian and New Zealand mobile developers have had to constantly develop strategies to contend with the rapidly changing mobile free to play landscape.

Featuring industry expertise from Hipster Whale, Not Doppler, Mighty Kingdom, Runaway and Panda Arcade, this panel sets out to understand how the most successful and diverse Free to Play companies in Australia and New Zealand go about ensuring the long term success of their studios.

avatar for Ella Macintyre

Ella Macintyre

Ella has many years experience in the entertainment industry, having trained in  Film and Television, then later making the move to Games. At Mighty Kingdom she began her career as a Marketing Assistant, then later became a Product Manager and lead development and strategy of Mighty... Read More →

Wednesday October 9, 2019 2:00pm - 2:50pm AEDT
Room 109