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Wednesday, October 9 • 3:00pm - 3:50pm
Launching Your Game in China? Here is What We've Learnt!

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China has over taken the US as world’s largest games market – with an expected 728 million gamers by 2023.
But what can you expect when launching your game in China? Hear from 3 Australian studios on their experiences launching in China.

This talk will cover topics such as: how to launch in China; partnering with a Chinese publisher – why and how; game approvals and China Joy.
This panel is for anyone with an interest in China and want to know how to approach launching into the Chinese market.

The panel is moderated by Austrade, Australia’s Trade and Investment agency, and will have Hipster Whale, Savysoda and Affable Games provide their experiences on how to approach China, with both mobile and pc developer perspectives represented.

avatar for Jessica Paulin

Jessica Paulin

Jess is Product and Marketing Manager at Hipster Whale. She started her career in 2008 in Germany within the browser game Free-To-Play industry before joining the Australian mobile game industry in 2012.Hipster Whale's flagship title, Crossy Road, has been downloaded more than 200... Read More →
avatar for Xin Zhao

Xin Zhao

Xin is the founder and director of SavySoda. Founded in 2008, SavySoda is Australia's first studio focusing exclusively on smartphone apps and games. Today, SavySoda has over 100 million downloads and focuses on Strategy Games and Productivity Apps.
avatar for Jordan Comino

Jordan Comino

Jordan is a co-founder and Director at Affable Games. Affable is releasing its second comedy game, Speaking Simulator, onto PC early next year in hopes that they will help train AI to take over the world peacefully.
avatar for Jazna Rossi

Jazna Rossi

Jazz is the Project Manager for Toast VR, an indie VR game studio based in Brisbane. Their VR title, Richie’s Plank Experience, takes the user 80 stories above the ground where they are challenged to walk the plank. Combined with Toast VR’s world-first technology to clone a real... Read More →

Wednesday October 9, 2019 3:00pm - 3:50pm AEDT
Room 109